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YouTube Kids, Google’s video streaming service aimed at children, can now be viewed on Apple TV streaming boxes, the company announced. The YouTube Kids app is available to download now in the App Store in the UK, US, and dozens of other countries. It can be used with or without a Google login.

About YouTube Kids

YouTube Kids was created to give kids a more contained environment that makes it simpler and more fun for them to explore on their own, and easier for parents and caregivers to guide their journey as they discover new and exciting interests along the way. Learn more at

A safer online experience for kids

We work hard to keep the videos on YouTube Kids family-friendly and use a mix of automated filters built by our engineering teams, human review, and feedback from parents to protect our youngest users online. But no system is perfect and inappropriate videos can slip through, so we’re constantly working to improve our safeguards and offer more features to help parents create the right experience for their families.

Features of YouTube Kids

  1. Customize your child’s experience with Parental Controls
  2. Limit screen time: Set a time limit for how long your kids can watch and help encourage their transition from watching to doing.
  3. Keep up with what they watch: Simply check the watch it again page and you’ll always know what they’ve watched and the newest interests they’re exploring.
  4. Blocking: Don’t like a video? Block the video or whole channel, and never see it again. 
  5. Flagging: You can always alert us to inappropriate content by flagging a video for review. Flagged videos are reviewed 24 hours a day, seven days a week.
YouTube kids launch support for Apple TV
YouTube Kids

Create individual experiences as unique as your kids

Create up to eight kid profiles, each with their own viewing preferences, video recommendations, and settings. Choose from “Approved Content Only” mode or select an age category that fits your child, “Preschool”, “Younger”, or “Older”.

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A key selling point for YouTube Kids is its parental controls, which can be used to set viewing limits, content restrictions based on age, and other limits. In 2018, YouTube started allowing parents to restrict content to human-approved videos. You can sign in to your account to transfer existing parental controls to the Apple TV, and Google says you can change your settings from the tablet or phone app. YouTube Kids can be restricted to specific videos and channels approved by parents or left wide open, allowing kids to search for anything within the confines of the machine- and human-curated catalog.

Launched in 2015, YouTube Kids is meant as a safer environment for children to browse and watch YouTube content, but it’s not been without its controversies. It’s essential to remember that completely unsupervised YouTube viewing, of the Kids app or otherwise, is never a good idea.

The bulk of content consumed online on a daily basis is mostly video content. People prefer to just sit at home and watch videos as compared to reading a blog post. YouTube kids provide a means to monitor what your children are watching and limit their content to what you want them to see.

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